Skip to main content

Some essentials for Making Great Whiteboard AnimationVideos

Some Essentials for Making Great Whiteboard Animation Videos

 


Whiteboard animation videos are popular and for a reason. Among marketers, they’re a great tool for explaining a tough concept that is usually difficult to wrap one’s head around.
The premier reason for the popularity of white board animation videos is that they are very engaging and the anticipation for what comes next keeps the viewer watching and stops them from clicking away. In order to create a good whiteboard explainer, there are of course some essentials and guidelines to follow. Here are some of them.

1.    Scripting it well

Unlike telemarketing calls, the script matters a whole lot in whiteboard animation. This is because the message that you want to pass to the target audience in contained within the scripted lines. Plus, there’s no screen time from the narrator so they don’t have any reason to stutter or look confused while they read out the narration from the script.
Scripting is one of the most important parts of the whiteboard animation video. The script is similar to other types of explainer videos, but you have the ability to add some internal references to the script itself, which may not have been possible for other types of animated explainers.
Drawing gags can also be added as humor, which further cements the viewer to the video.

2.    Paying Close Attention to the Storyboard

The storyboard here is when you roughly sketch out the main actions and elements that you’ve planned to incorporate into the video. It’s different when compared to other storyboards.
The whiteboard animation video needs to be shot in one flow and there are no conventional transitions (of course, there will be some form of transition) and planning. It’ll all be in one single frame -- with the camera still and the sketch artist drawing the scene.
This is to keep in mind the idea that there is a single hand that is drawing the scenario while it is being narrated, so matching the words with what is being drawn is required. This may all sound difficult, but is it really worth the effort. The number and success of these kind of videos speak for themselves.
If you forget the drawing hand by chance, it will be a grave error on your part. The hand adds to the duration of the video, which is very important. The hand has its own dynamics such as drawing hand timing and erasing timing, which can be desynchronized. So, you’ll need a little bit more time for the hand to draw and erase so it is best to structure your narration with the hand.
Proof check the video, always, to smoothen out any errors. And don’t think you’ll get away with placing the hand later as it will speed up the video too much, taking away from its charm.

3.    Math and Drawings

This has to do with the placement of the drawings, which need to be a perfect fit in terms of size. Think of it as making a moving masterpiece of art and filming a timelapse video of it.
If you want a whiteboard animation video made for your product or service, please contact us at XYZ Creative Group.

Labels:

Comments

Post a Comment

Popular posts from this blog

Advertising and Entertainment

3D Character for Advertising and Entertainment Advertising and entertainment industries have it tough. They continually have to find alternate and different methods to make their star shine. With several of their competitors gunning for them, setting themselves apart has turned out to be difficult. In these difficult times where everyone wants the spotlight, only one solution seems to exist to rescue them from this turmoil. The solution to their problem is to employ the services of a 3D company. The company will create a 3D character representing their company, their brand, service, or/and product. How Will A 3D Character Help Shine a Spotlight on the Company? At times, the message an entertainment or an advertising company wants to portray to its targeted audience is complex in nature. Even if they use the simplest dialect to communicate the message, it still has a chance to go over people’s heads. Since creating an advertisement costs a lot of ...
Post a Comment
Read more

Find out what you need to add some spring in your Character’s Step

Fundamentals of Motion Designs to help put a spring in your character's Step You may have had a favorite cartoon character from when you were little, be it Popeye, Olive Oyl, Tom, Jerry,Spyke, Tyke, Bugs, Daffy, Mickey, Tweety, Sylvester, Foghorn Leghorn etc. But would you have loved them the same if they were dull and lifeless in any way, shape, form or even a different motion design? No, right? Here’s what you need to give your character some character and get them up and running. 1.     Theme your Character when you start out When you start out with your character, you essentially have a blank canvas. Not having anything to go with can create a creative block of the worst kind. Before you even think of Motion design , you should have a certain theme of the character in mind. For example, Jerry feels like the sort of deviant, miscreant mouse that manages to pull away from any kind of trouble due to his quick wit and cute features. So stick to a theme to get ...
Post a Comment
Read more

3D Product Design

Why Should You Improve Your 3D Product Designs Engineers need a way to convey their proposed designs and ideas to the potential clients or other stakeholders. If we talk from the perspective of an architectural business, they collaborate with the design companies to produce high quality designs and rendering of the 3D product design. Whatever the product is, it is much easier to convince a potential client or customer when you have the clear layout of what the final product would look like using the 3D product design. In earlier times, the purpose was served using blueprints and the process was ambiguous. But now most designers and engineers know the importance of 3D modeling for prototype development and to be in touch with services that provide the 3D modeling and rendering services. Using 3D product designs, your teams and other stakeholders get a clearer picture of what the product would look like. This way they can come up with necessary recommendations for the pro...
Post a Comment
Read more