Marketing Strategy , Explainer Videos and their Essentials: Explained When your business has finally started to flourish, you are highly motivated to direct your finances and efforts, and dedicate your time to making it grow even more. An effective marketing strategy will help you with growing your business. An animated explainer is the perfect icing to your sweet, creamy and delicious marketing cake, just waiting to be gobbled up by your target audience. But to make sure that the cake doesn’t turn sour, you need to have the icing perfectly balanced in texture and taste. We give you the essentials of explainer videos to make sure that it is in line with your overall marketing strategy . 1. Know who you’re talking to Target audience is everything. Without it, your marketing strategy is as good as not. If you know who it is you are addressing in your explainer video, your video automatically becomes better because of the insights from market r...
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